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Tone & Style Settings

Tone & Style Settings

Tone and Style settings guide the AI's content generation approach, affecting language, structure, and emphasis in your presentations.

Tone Settings

Tone defines the voice and attitude of the presentation content.

Available Tones

Professional

Description: Formal, business-appropriate language with clear structure and objective presentation

Best for:

  • Corporate communications
  • Annual reports
  • Board presentations
  • Formal client presentations

Characteristics:

  • Formal language
  • Objective phrasing
  • Clear, structured sentences
  • Professional terminology
  • Minimal casual expressions

Example content difference:

  • Professional: "Our Q3 revenue exceeded targets by 15%, driven primarily by enterprise segment growth."
  • vs. Conversational: "We crushed our Q3 numbers! Enterprise clients really came through for us."

Conversational

Description: Friendly, approachable tone that feels like speaking directly to the audience

Best for:

  • Team updates
  • Internal communications
  • All-hands meetings
  • Workshops

Characteristics:

  • Casual language
  • First-person perspective
  • Relatable examples
  • Approachable phrasing
  • Engaging style

Authoritative

Description: Confident, expert tone that establishes credibility and thought leadership

Best for:

  • Industry reports
  • Research presentations
  • Conference talks
  • Expert consultations

Characteristics:

  • Confident assertions
  • Expert terminology
  • Definitive statements
  • Evidence-based claims
  • Leadership positioning

Persuasive

Description: Compelling tone focused on convincing and motivating the audience to action

Best for:

  • Sales pitches
  • Investor presentations
  • Proposals
  • Change management

Characteristics:

  • Action-oriented language
  • Benefit emphasis
  • Compelling calls-to-action
  • Emotional appeals
  • Value propositions

Analytical

Description: Data-focused, logical tone emphasizing facts, metrics, and systematic analysis

Best for:

  • Data reviews
  • Performance analysis
  • Technical presentations
  • Research findings

Characteristics:

  • Numbers-driven
  • Logical structure
  • Cause-effect relationships
  • Systematic approach
  • Quantitative emphasis

Inspirational

Description: Motivating, uplifting tone designed to energize and inspire the audience

Best for:

  • Vision presentations
  • Kickoff meetings
  • Product launches
  • Motivational talks

Characteristics:

  • Aspirational language
  • Emotional resonance
  • Future-focused
  • Empowering messages
  • Bold statements

Humorous

Description: Light-hearted tone that uses humor to engage and entertain the audience

Best for:

  • Informal presentations
  • Creative pitches
  • Team celebrations
  • Light-hearted contexts

Characteristics:

  • Witty phrasing
  • Playful language
  • Unexpected comparisons
  • Self-aware tone
  • Entertainment value

Note: Use carefully - humor can miss in formal contexts

Custom

Description: Define your own unique tone

How to use:

  • Select "Custom" from the tone dropdown
  • Enter your custom tone description
  • Be specific about the voice you want

Examples of custom tones:

  • "Empathetic and supportive for organizational change"
  • "Technical but accessible for developer audiences"
  • "Urgent and action-oriented for crisis communication"

Style Settings

Style defines how content is structured and presented.

Available Styles

Narrative

Description: Story-driven approach with clear beginning, middle, and end flow

Best for:

  • Case studies
  • Journey stories
  • Origin stories
  • Customer success stories

Characteristics:

  • Story arc structure
  • Character-driven
  • Chronological flow
  • Tension and resolution
  • Memorable moments

Typical structure:

  • Setup/Context
  • Challenge/Conflict
  • Actions/Journey
  • Resolution/Outcome
  • Lessons/Takeaways

Data-Driven

Description: Heavily focused on charts, graphs, and quantitative insights

Best for:

  • Performance reviews
  • Analytics reports
  • Financial presentations
  • Metrics dashboards

Characteristics:

  • Chart-heavy slides
  • Numerical emphasis
  • Trend analysis
  • Comparative data
  • Quantitative proof

Typical structure:

  • Metrics overview
  • Trend analysis
  • Comparative views
  • Drill-downs
  • Insights from data

Executive Summary

Description: High-level overview with key takeaways and strategic insights

Best for:

  • Board presentations
  • Executive briefings
  • Strategic updates
  • Time-constrained audiences

Characteristics:

  • Concise content
  • High-level focus
  • Strategic perspective
  • Key takeaways emphasized
  • Minimal details

Typical structure:

  • Top-level summary
  • Critical metrics only
  • Strategic implications
  • Key decisions needed
  • High-level recommendations

Detailed Analysis

Description: Comprehensive, in-depth exploration with supporting evidence

Best for:

  • Technical deep-dives
  • Research presentations
  • Thorough reviews
  • Expert audiences

Characteristics:

  • Comprehensive coverage
  • Supporting details
  • Multiple perspectives
  • Thorough explanations
  • Evidence backing

Typical structure:

  • Detailed introduction
  • Methodology/Approach
  • Comprehensive findings
  • Supporting evidence
  • Detailed recommendations

Visual-Heavy

Description: Emphasis on images, diagrams, and visual storytelling

Best for:

  • Creative presentations
  • Product showcases
  • Brand presentations
  • Design reviews

Characteristics:

  • Large, impactful images
  • Minimal text per slide
  • Visual metaphors
  • Diagram-based explanations
  • Image-driven narrative

Typical structure:

  • Visual opening
  • Image-led sections
  • Diagrams over bullets
  • Visual proof points
  • Impactful visual closing

Problem-Solution

Description: Structured around identifying challenges and presenting solutions

Best for:

  • Proposals
  • Product pitches
  • Consulting recommendations
  • Change initiatives

Characteristics:

  • Problem articulation
  • Gap analysis
  • Solution presentation
  • Benefits emphasis
  • Implementation focus

Typical structure:

  • Problem statement
  • Impact/Cost of problem
  • Solution overview
  • How it solves the problem
  • Implementation approach

Custom

Description: Define your own unique style

How to use:

  • Select "Custom" from the style dropdown
  • Enter your custom style description
  • Specify the structural approach you want

Examples of custom styles:

  • "Hybrid of data-driven with narrative elements"
  • "Visual-heavy but with detailed technical appendix"
  • "Executive summary format with selective deep-dives"

Combining Tone and Style

Tone and Style work together to shape content:

Example Combinations

Professional + Data-Driven

  • Formal business review
  • Objective metrics presentation
  • Structured, facts-first approach

Conversational + Narrative

  • Team success story
  • Approachable journey
  • Relatable, story-driven

Persuasive + Problem-Solution

  • Sales pitch
  • Compelling proposal
  • Action-oriented structure

Authoritative + Executive Summary

  • Board briefing
  • Expert strategic update
  • High-level, confident

Inspirational + Visual-Heavy

  • Product launch
  • Vision presentation
  • Emotionally engaging, visually stunning

Analytical + Detailed Analysis

  • Technical deep-dive
  • Research presentation
  • Thorough, data-backed

How Settings Affect Generation

During Content Creation (Build Phase)

The Content Assistant uses tone/style to:

  • Suggest appropriate content approaches.
  • Frame information correctly.
  • Match language to preferences.

During Population (Populate Phase)

The Population AI uses tone/style to:

  • Choose phrasing and language.
  • Emphasize appropriate elements.
  • Structure content on slides.
  • Select detail levels.

Example - Same Data, Different Settings:

Data: Company grew from 10 to 50 employees in 2 years

Professional + Data-Driven: "Employee headcount increased 400% over 24 months (10 to 50 FTEs), reflecting rapid organizational scaling."

Conversational + Narrative: "We started with just 10 people in a small office. Fast forward two years, and we're now a team of 50!"

Authoritative + Executive Summary: "Strategic team expansion (5x growth to 50 employees) positions the company for next phase of market leadership."

Inspirational + Visual-Heavy: "From 10 dreamers to 50 game-changers. This is what momentum looks like."

Choosing the Right Settings

Consider Your Audience

C-Level Executives:

  • Tone: Professional or Authoritative
  • Style: Executive Summary

Technical Teams:

  • Tone: Professional or Analytical
  • Style: Detailed Analysis or Data-Driven

Sales Prospects:

  • Tone: Persuasive
  • Style: Problem-Solution or Narrative

Internal Teams:

  • Tone: Conversational
  • Style: Narrative or Data-Driven

Investors:

  • Tone: Professional or Persuasive
  • Style: Data-Driven or Executive Summary

Consider Your Context

Board Meeting:

  • Tone: Professional/Authoritative
  • Style: Executive Summary

Team All-Hands:

  • Tone: Conversational/Inspirational
  • Style: Narrative/Visual-Heavy

Quarterly Business Review:

  • Tone: Professional/Analytical
  • Style: Data-Driven

Product Launch:

  • Tone: Inspirational/Persuasive
  • Style: Visual-Heavy/Narrative

Technical Deep-Dive:

  • Tone: Professional/Analytical
  • Style: Detailed Analysis

Testing and Refining

After setting tone and style:

  1. Generate a test presentation.
  2. Evaluate the output:
    • Does the language match expectations?
    • Is the level of detail appropriate?
    • Does the structure make sense?
  3. Adjust if needed:
    • Try different tone/style combinations.
    • Use custom options for unique needs.
  4. Document what works:
    • Note successful combinations.
    • Create workflow templates for teams.

Common Questions

Q: Can I change tone/style after creating a workflow? A: Yes, edit the workflow anytime. New presentations will use updated settings.

Q: What if none of the preset tones fit? A: Use "Custom" and describe exactly what you want: "Technical yet accessible for developer audiences"

Q: How much does tone/style actually affect output? A: Significantly. The same content can sound completely different with different settings.

Q: Should I use the same tone/style for all my presentations? A: No - match to audience and context. Different situations need different approaches.

Q: Can I override tone/style with prompts? A: The settings provide a baseline, but you can guide with prompts: "Make this section more technical" or "Simplify the language here"

Next Steps